PR Services

PR

More than
a press
release.

Journalists have the potential to be your greatest brand advocates. Positive editorial coverage can be the truest definition of a brand endorsement, so to build valuable brand credibility with customers, you also have to build it with journalists.

Launching and sustaining a regular flow of positive coverage can seem beyond the reach of many businesses, which is why we’ve made our services accessible, and the ability to create campaigns budget-friendly.

What we bring
to your table

PR Strategy
The PR strategy we develop for you provides the robust backbone necessary for creating compelling messaging that extends your brand voice to the media. We apply over 10 years experience of generating impactful campaigns and being the voice of well-established brands, scale-ups and start-ups.
Press office
We can act as your in-house press office. We already have the capability to respond to hundreds of tier one media requests, from journalists looking for comments in every kind of sector ranging from food and drink to business and finance. We also proactively pitch new stories for your brand, never missing a good opportunity.
Press events & ownable moments
There’s nothing quite like a press event to get the media talking. We can create a buzz with your brand at the centre of the conversation. We take care of branding and theming of your event, the logistics, guest speakers, influencer attendance, and make sure the right media representatives are invited to report back on your success.
Media training
We can train you on how to speak to the media, how to conduct yourself in interviews, how to make sure your message lands with the audience and teach you the art of convincing others to believe in you. We’ll create clear, concise messaging that’s consistent with your brand, maintains your credibility and fosters positive public perception. Covering digital and print media, podcasts, virtual and in-real life interviews, we'll help you create compelling narratives that connect with your audience on a deeper level.
First-party data analysis
Sometimes you're sitting on valuable insights, that with the right permissions, can create powerful headlines. We'll analyse your data and transform it into a news story that puts your brand at the heart of a national conversation.
Commissioned research
With the right association to your brand or product, commissioned research can provide the captivating hooks that get you in the media and your brand top of mind. Working with our research partners YouGov and Multytude or our in-house Gen Z community, BIG Shot, we'll get the stats and insights needed to fuel your agenda and get you in the media.
Crisis communications
The strategy everyone needs, but hopes they never use – a PR disaster recovery plan is essential. Provided either as an extension to an existing package of services, or a stand-alone service, we can workshop with key stakeholders in your business to develop a robust internal and external comms plan for both hypothetical or imminent threats to your brand reputation. We can train senior stakeholders on how to make sure your brand’s position is delivered with authenticity, conviction, empathy and control, thereby minimising damage, maintaining trust and protecting your reputation.
Personal brand
Getting your personal branding right helps reinforce your business’ brand identity, credibility and ultimately drives more eyeballs to your business. Average engagement on LinkedIn is 2000% higher on a personal profile than it is on a company page.

We make sure you engage your audiences with insightful messaging, reflecting values that add value to their lives, and that don’t alienate them with a constant barrage of overtly salesy posts.