An integrated PR, social and influencer campaign that drove BIG bang for buck
A PR and Influencer campaign that resulted in new customers and a media reach of 146 million
Educating new and existing customers about ALA EV GAP Insurance and EV One RAC Warranty
Understanding what really matters to our audience to make the brand memorable while avoiding cliches.
A content rich campaign with Jools Walker, a.k.a Lady Velo, to mark the launch of ALA Cycle Insurance.
An influencer led campaign to help turn a rational decision into an emotional one.
30+ pieces of earned media secured, reaching 15 million and breaking international borders.
The PR launch that had people queuing down the street and travelling from all over the UK.