Your brand isn’t a logo. It isn’t about what you say or the colours you choose. Your brand is an idea, fixed in the mind of your audiences, made up of the memories, experiences and interactions they have with it.
We apply clear-sighted understanding to help your business harness and express its brand. Creating powerfully engaging experiences, for the right audiences, in the right places and at the right times.
We get to the heart of your business. Why it exists, how you want people to feel and the emotional synergy between your brand and your products or services.
To connect with your audience, you need to understand what really matters to them. We’ll merge the essence of your brand with your audience need states to create extraordinarily memorable experiences.
We’ll help you craft the words and visual language that express your brand personality so there’s a consistency in all communications that is instantly recognisable and ownable.
Be it a new website, social media campaign, retail activation or PR stunt, we’ll use your brand, audience and cultural truths to create a big idea that stands out, increases engagement and drives results.
We’ll optimise your budget with a data driven execution plan, based on past campaigns, ensuring the message lands with your audience and you get the greatest ROI possible.
This isn’t about a one off #Ad. We’re here to build you an army of brand ambassadors who can talk genuinely about your product or service to their engaged audiences. Decades of campaign management means we know our talent and what their followers respond to in order to drive sales, increase share of voice, enhance your reputation and boost social media engagement.
Using leading software, we can track engagement rates, provide detailed follower analysis and can assess for fake followers to make sure the influencers we choose are on brand and can deliver bang for buck.
Our influencer and agent relationships span over 12 years, giving us the volume to negotiate preferential rates. Our influencer contracts have been written by our tier 1 media, tech and IP law firm, so campaign deliverables, usage rights and exclusivity are covered in watertight agreements.
It’s important that influencers feel part of the brand family so, we’ll facilitate a session between you and them where they can learn more about the business and ask any questions.
Up to date with ASA and CAP guidance, we ensure your campaign is compliant with the regulators. We’ll craft a clear posting plan so there is no ambiguity. After every post, our team collects the engagement stats directly, so you don’t have to.
After every campaign, we’ll analyse the stats and compile a report containing learnings and ideas for your next campaign.
Positive editorial coverage is the true definition of an endorsement. However, to secure that coverage, it’s not enough for your company to simply exist. In the same way brands build credibility with consumers, credibility has be built with journalists. We can help you do that.
Your social media presence is as important as your website. It's often where your customers go first but, not all brands have to be on all channels.
We’ll help you find where your audiences are and create a social strategy that gets your brand in front of more people, drives leads and generates revenue. social experience of your brand will always build on your accumulated brand trust and equity.
I’ve had nothing but collaborative and creative work. From design by Helen, influencer strategy by Holly, copywriting and ideas by Sophie and strategy, support and momentum by Emma. The full package! Thanks for all your hard work team!
I have loved working with BIG little London on our marketing strategy, PR & digital advertising. Emma is very knowledgeable, resourceful and a real pleasure to work with. Highly recommend!
It’s been a great pleasure working with BIG little LDN. They have increased awareness of our expert team in the global financial services and data transformation market. There is a lot more to come. Thanks to Emma and her excellent team.
100% recommend BIG little LDN! They're organised, very helpful & they were quick to answer any questions we had. As well as being professional, they are very friendly and easy to communicate with. I hope I get the opportunity to work with them again.
BIG little LDN are amazing. They immediately understood our concept & had great ideas on how we could bring it to life. They immersed themselves in the bar, organised our opening & organically grew our social to over 4,000 followers.